The CLEO/QELS & PhAST management team provides an array of complimentary promotional services as part of its exhibitor PR program. Make the most of your company's participation in the conference by taking advantage of these highly effective, free opportunities.

All exhibiting companies are encouraged to participate! Contact the CLEO/QELS PR Team now and they will help you identify ways to put your company in the spotlight before, during and after the conference.

Be sure to register your company’s PR contact to ensure that your company doesn’t miss out on any information and new programs. In addition to the below listed services, the PR Team provides ongoing newsletters packed full of valuable information leading up to and during CLEO/QELS & PhAST. To make sure your company stays apprised and takes full advantage of the FREE Exhibitor PR Program, please complete the PR Contact Registration Form online or contact the CLEO/QELS PR Team.

Listed below are some of the free PR services available to every CLEO/QELS exhibiting company.

Press Releases and White Papers
Capture the interest of CLEO/QELS press and analysts along with thousands of attendees/Web site visitors by posting your company’s press releases and white papers on www.cleoconference.org in advace of the conference. To submit press releases, go to: www.cleoconference.org/PressReleases/pr_submit.aspx. To submit white papers, please e-mail the white paper as a PDF to: keira@wilkinsonshein.com.

PR Toolkit
Use this guide to tailor your communications program for CLEO/QELS. A complete exhibitor PR Toolkit, including information from tips for briefings and sample press materials to San Jose event facilities and more, is part of your exhibitor manual. You can also request a copy by contacting the PR Team.

On-Site Press Briefings and Conferences
Be sure to get your new product launch or corporate announcement in the news by holding a press briefing or conducting a press conference at CLEO/QELS. We offer free rooms and equipment for press conferences, as well as rooms to hold press briefings. Reserve your company's free press conference time slot, room and equipment in advance, so that media and analyst attendees can plan to cover your announcement. Book free rooms to hold private briefings (as available). To arrange your press conference or to book a briefing room, contact the CLEO/QELS PR Team.

Press Kits
As a CLEO/QELS exhibitor, you are invited to display your press kits in the Press Center. To take advantage of this opportunity, please ship no more than 25 press kits to the following:

Press kits should arrive at the Advance Warehouse between Monday, March 31 at 8 a.m. and Tuesday, April 29 at 4 p.m. Please ship them to:

Hargrove, Inc.
CLEO/QELS Show Management Press Room - (Company Name) Press Kits
CLEO 2008
c/o Hargrove Inc.
Yellow Transportation
201 Haskins Way
San Francisco, CA 94080

Press kits being shipped directly to the San Jose Convention Center should arrive beginning Saturday, May 3 at 8 a.m. Please note the correct street address below for direct shipments.

CLEO/QELS Show Management Press Room - (Company Name) Press Kits
CLEO 2008
c/o Hargrove, Inc.
San Jose McEnery Convention Center
Halls 1-3
410 S. Almaden Boulevard
San Jose, CA 95110

Please note: CLEO/QELS management requests that when shipping your press kits, you alert the PR Team to the date shipped, number of boxes, form of shipment and tracking information. This way, CLEO/QELS can better prepare to receive your materials.

Virtual Press Office/Business Wire Partnership
As an added benefit, CLEO/QELS has partnered with Virtual Press Office (VPO) and Business Wire to provide online press kit posting and wire distribution services for exhibitors (for a nominal fee). The VPO service allows you not only to post complete press kits, with images, graphics, logos, etc., but also will further your reach by proactively distributing your materials to target conference media and providing reports on exactly who has downloaded your information. Business Wire will make your releases available to an enormous audience of reporters who check the stories distributed over the wire for leads. For more information on these services, please contact Chris Kendrick with VPO at +1 973.783.7787 or chris@virtualpressoffice.com and Leon Harbar with Business Wire at 800.237.8212 or tradeshow@businesswire.com.

Press Guide
Provide contact information for your PR representative to be distributed in an online and printed press guide to registered media and analysts. This will enable media to reach you more easily, and will facilitate additional interviews for your company. To participate, fill out the PR Contact Registration Form online or contact the CLEO/QELS PR Team.

Media Interest Form
Introducing a new product at CLEO/QELS? Showcasing the latest technology application during PhAST? The CLEO/QELS PR Team requests that you complete the media interest form on the CLEO/QELS Web site. The team will use this information to help pitch the event and its corresponding exhibiting companies to gain coverage in trade, local and mainstream media outlets.

Exhibitor Technology Guide
It is often difficult to convey complex technical information about your company to a general audience. In order to make that process a little easier, the CLEO/QELS PR Team compiles information on exhibiting companies’ products and applications for use in an Exhibitor Technology Guide to be distributed to mainstream media covering the conference. Fill out the Exhibitor Technology Guide form online.

Pre-Registered Press and Analyst List
Contact your target reporters and analysts. The CLEO/QELS 2008 pre-registered press and analyst list will be available to all exhibitors in April 2008. Registered PR contacts of exhibiting companies (to register visit www.cleoconference.org/PressReleases/pr_submit.aspx) will receive the list via e-mail at that time.

Please don’t hesitate to contact the CLEO/QELS PR Team at any point in preparing for the conference. Also, watch for e-mails from the PR Team announcing new opportunities for 2008! We look forward to working with you in the coming months.