PR Opportunities

The CLEO management team provides an array of complimentary promotional services as part of its CLEO exhibitor PR program. Make the most of your company's participation in the conference by taking advantage of these highly effective, free opportunities.

All exhibiting companies are encouraged to participate! Contact the CLEO PR team now and they will help you identify ways to put your company in the spotlight before, during and after the conference.

Be sure to register your company's PR contact to ensure that your company doesn't miss out on any information and new programs. In addition to the below listed services, the PR team provides ongoing newsletters packed full of valuable information leading up to and during CLEO. To make sure your company stays apprised and takes full advantage of the FREE Exhibitor PR Program, please complete the PR Contact Registration Form online or contact the CLEO PR team.

Listed below are some of the free PR services available to every exhibiting company.

Press Releases and White Papers
Capture the interest of CLEO press and analysts along with thousands of attendees/website visitors by posting your company's press releases and white papers on www.cleoconference.org in advance of the conference. Submit press releases. To submit white papers, please e-mail the white paper as a PDF to: astark@osa.org.

PR Toolkit
Use this guide to tailor your communications program for CLEO: Expo. A complete exhibitor PR Toolkit, including information from tips for briefings and sample press materials to San Jose event facilities and more, is part of your exhibitor manual. You can also request a copy by contacting the PR team.

Press Kits
As a CLEO exhibitor, you are invited to display your press kits in the Press Center. Shipping information and deadlines coming soon.

Business Wire Partnership - News Release Distribution and Online Press Kit options for CLEO: 2013
Business Wire offers CLEO 2013 exhibitors/sponsors/presenters several value added communications and measurement tools to maximize and enhance your event public relations and investor relations ROI:

• Online Press Kit - Create an easily accessible and shareable online press kit which includes its own dedicated wire advisory, social media sharing links, ability to swap files, vanity URL and more starting at $295.
• News Release Distribution - Distribute your news and related Powerpoint/Multimedia via Business Wire and reach key media, analysts, relevant trade media, investors and much more worldwide. In addition, all news releases automatically receive the NewsTrak measurement and analytics reports.
• NUVI – Real-time social media monitoring: The NUVI Social Media Snapshot ($70) - Allows you to see the most important information about relevant social conversations related to your press releases at a glance. You'll also see how influential the individuals talking about your issues and topics are.
• The NUVI Social Media Landscape ($150) - Provides even more detailed social information, showing not only volume and influence, but sentiment analysis, location, and an analysis of the types of conversations around your brand.

Simply request the report option when uploading your next press release via Business Wire Connect. Business Wire also hosts a CLEO 2013 Online Media Center. For additional information email tradeshow@businesswire.com.

Press Guide
Provide contact information for your PR representative to be made available to registered media and analysts. This will enable media to reach you more easily and will facilitate additional interviews for your company. To participate, fill out the PR Contact Registration Form online or contact the CLEO PR team.

Pre-Registered Press and Analyst List
Contact your target reporters and analysts. The CLEO: 2013 pre-registered press and analyst list will be available to all exhibitors by May 2013. Registered PR contacts of exhibiting companies will receive the list via e-mail at that time.

Please don't hesitate to contact the CLEO PR team at any point in preparing for the conference. Also, watch for e-mails from the PR team announcing new opportunities for 2013! We look forward to working with you in the coming months.